March 10, 2026 · Arts, Athletics and Tourism Committee · 9,501 words · 8 speakers · 108 segments
Good afternoon. I now call this meeting of the Arts, Athletics, and Tourism Committee to order. I'd like to invite you to please stand for the Pledge of Allegiance.
I pledge allegiance to the flag of the United States of America, and to the republic for which it stands, one nation under God, indivisible, with liberty and justice for all.
Clerk, please call the roll. Chair Miller. Here.
Vice Chair Heiner. Here.
Ranking Member Jarrells. Representative Dieter is excused. Representative Gambari is excused.
Representative Grimm. Checked in.
Representative Larray. Here.
Representative Matthews. Here.
Representative McNally. Here.
Representative Rob Blaisdell is excused.
Representative Swearingen. Here.
Representative Thomas. Here.
Representative Uptrich.
With a quorum being present, we will continue as a full committee. Members, the minutes of the previous meeting on February 24th of 2026 are on your iPads for review. Are there any objections to the minutes?
Are they on there? I don't have them on mine.
They are not on the tablets.
Okay, IT, let's see. One moment here. All right, we will go ahead and come back for approval of the minutes and see if we can figure out the technical difficulties that we're having. Apologize, members. So we'll just go out of order here. We are going to now move to our first hearing for House Bill 732. And I'm going to recognize Vice Chair Heiner to lead the meeting as I move forward and present sponsor testimony.
Are you ready? I'm ready.
All right. All right, here we go.
I want to recognize Representative Miller for sponsor testimony.
Thank you, Vice Chair. Vice Chair Heiner, ranking member, we don't have a ranking member at the moment, and members of our House Arts, Athletics, and Tourism Committee. I want to thank you for the opportunity to provide sponsor testimony for House Bill 732, legislation that would establish the first of its kind, Ohio the Heart of It All Pass program, a bold statewide initiative designed to promote tourism and celebrate the incredible destinations that make our state so very special. As chair of the House Arts, Athletics, and Tourism Committee, we all have had this privilege of working closely with Ohio's most vibrant and impactful industries, tourism. Tourism is not just about travel. It's about economic development. It's about job creation, community pride, and long-term growth. The numbers speak for themselves. In 2024, visitors to Ohio generated 57 billion dollars in visitor spending and indirect business sales was driven by 242 million visits to our great state. Those visits produced 4 billion dollars in state and local tax revenue Revenue that helps fund our schools our infrastructure our public safety and our essential services Tourism reduces the tax burden on Ohio families while supporting thousands of jobs across our communities. But tourism is about more than just dollars and cents. It plays a meaningful role in long-term community growth. This has been one of my guiding statistics and one of my favorite facts that has driven me as the chair of this committee. 67% of individuals report having visited their eventual hometown as a leisure traveler before deciding to move there. Let that sink in a minute. That's really powerful. So when we invest in tourism in our state, we're investing not only in economic activity, but in our future residents, future entrepreneurs, and future workforce growth. And as we approach the 250th anniversary of the founding of the United States, this is a perfect moment to celebrate everything Ohio has to offer our rich, artistic, cultural, historical, educational, recreational, film, and museum attractions. House Bill 732 establishes a unified and accessible promotional pass that will be developed and administered by Tourism Ohio. The Ohio, the heart of it all pass will serve as a statewide invitation, encouraging both residents and visitors to explore destinations across our great state. Any Ohio-based business or organization that contributes to a healthy tourism economy will be eligible to apply to become a program partner. Participating partners will offer passholder discounts, special experiences, promotional items, or other unique benefits. Tourism Ohio will have clear authority to monitor compliance, requiring reporting, conducting audits if necessary, and ensure the integrity of our PASS program. But this year, in recognition of America's 250th birthday, the PASS will be offered as a free gift to Ohio residents during 2026 with validity extending into 2027. And beginning sometime in 2027, the pass would then be available for purchase at a price determined by Tourism Ohio, with Ohio residents receiving a discounted rate. House Bill 732 also establishes the Ohio The Heart of It All Pass Fund within the state treasury. Revenues from past sales along with gifts, grants, and other contributions will be used exclusively by Tourism Ohio to administer the program and promote tourism statewide, ensuring that we have transparency, accountability, and responsible stewardship of these funds. The legislation strengthens our tourism economy. It supports small businesses and local attractions. It drives foot traffic into our downtowns, our parks, our museums, our theaters, our restaurants, and our historic sites. And perhaps, most importantly, it reinforces who we are. Ohio truly is the heart of it all. geographically, historically, culturally, and economically. This past program will give more people the opportunity to experience that for themselves I am incredibly excited about the impact House Bill 732 can have on communities large and small across our state and we have an awesome opportunity to get this moving on this committee for all of Ohio. Thank you Vice Chair and members of the House Arts Athletics and Tourism Committee. I'd be happy to answer any questions that you may have at this time. Anyone have any questions? Yep. Rep McNally. Thank you. Through the chair.
I had two just clarifying questions, if that's okay, through the chair. Thank you. The first one, is there minimum requirements for the businesses, discounts that they might offer in order to be a part of this and is it different based on what type of tourism business you are? Because some obviously have smaller revenue streams than others that might not be able to offer such deep discounts or whatever you might have in the requirements.
Through Vice Chair Heiner and to Representative McNally, that is an outstanding question. One of the things that we are giving Tourism Ohio the discretion to do is to create, In the bill, there's a section that talks about what the requirements are to become a program partner, which will be developed by Tourism Ohio. So Tourism Ohio is not dictating to a potential partner what they have to offer. It's completely up to the partner. So, for example, I know when we did our press conference last week, a couple people mentioned Cedar Point and Rock and Roll Hall of Fame. Rock and Roll Hall of Fame CEO provided testimony in front of our committee before. So potentially if Rock and Roll Hall of Fame wanted to become a partner of our program, our tourism pass, they might be interested in offering some added value experiences, maybe something that is unique just to pass holders for Ohio, maybe a behind-the-scenes tour, or if there is a special artist coming they might be able to be invited to a unique opportunity for a meet-and-greet. So So each program partner would be able to determine what they would like to offer in discounts or giveaways, prizes, experiences that would add value to the past program.
Okay, thank you. Quick follow-up, if I may?
Yeah, go ahead.
Thank you. Okay, so when you say like the compliance piece, that's just making sure that the business is offering what it is they've decided to offer, not some type of minimum that we've decided that they must offer.
Through Vice Chair Heiner to represent McNally, that is correct.
Okay, thank you. Thank you for clarifying that.
Yes, thank you.
And my other question, and then I'll be done, is just, I know you mentioned in the bill that the investment, there are the earnings from the tourism is going to stay in its own fund to be used then to promote the program or whatever they need it. But you have the investment earnings on the money going to the general revenue fund. Can you talk about why you made that decision to separate the two?
Yes, through Vice Chair Heiner to Representative McNally. I appreciate you actually highlighting that distinction. It was actually brought to my attention that typically what we do, any type of interest that's earned, it goes back to the general, the GRF. So we just kind of articulated that, clarified that in the language so it was consistent with other funds that we currently have established in, you know, OBM or whatnot. So that is why that was articulated or clarified in the language.
So it just the interest on whatever those earnings are in that fund Gotcha Thank you You welcome Any other questions So you all ready to vote yes on this No Vice Chair Heiner if I may add Okay We are
I wanted to mention that we have been working and discussing this concept for quite a while as part of this committee. And since I would say November or so, we have been working diligently with different interested parties, stakeholders in the industry that have been a part of this conversation. So what I would just say to this committee, it's very exciting to see the tourism industry uniting to see the benefit for our state to be a part of this past program for Ohio. So you'll hear from many of them here shortly. But I just wanted to mention this has really been a collaborative effort, and I appreciate Representative Vice Chair Heiner for also providing his insight and being a part of the process as we develop this pass. So thank you. Hearing no other questions, thank you for your testimony.
Thank you.
I'm back. Here we go. Little musical chairs today. Thank you very much, Rob Heiner, for taking over there. I appreciate that. Okay, now I'd like to recognize Matt McLaren, the Director of Travel and Tourism Policy for the Ohio Chamber of Commerce, as we begin proponent testimony for House Bill 732. Welcome, Matt.
Thank you, Chair Miller. Chair Miller, Vice Chair Heiner, Ranking Member Gerald, members of the House Arts, Athletics, and Tourism Committee, thank you for having me here today. I am Matt McLaren, Director of Travel and Tourism Policy for the Ohio Chamber of Commerce, and very happy to be here in support of House Bill 732, which will create the Ohio, the heart of it all, pass. Ohio Chamber is the state's leading business advocate, representing over 8,000 companies that do business in the state of Ohio. We and our mission is to aggressively champion free enterprise, economic competitiveness, and growth for the benefit of all Ohioans. We support this bill because it supports Ohio's $57 billion tourism industry, and it will help connect Ohioans to the local attractions throughout the state, helping to show them that great quality of life that we have in the state of Ohio. Now, the Ohio the Heart of El Paso will provide a voluntary opportunity for Ohio businesses, Ohio tourism businesses, provide discounts or added value that will be marketed by Tourism Ohio, the state's marketing agency. And in our conversations with our members, there is interest from those businesses to be involved with this pass. They see the marketing of it through Tourism Ohio as a value to them, so they'll be incentivized to be able to provide something that the pass can use to market so that they receive more recognition, right? So it's a win-win. And if the businesses do it right, they'll be able to incentivize through the pass people to come to their properties during slow times, making it even more of a win-win for those involved. And this pass uses a very strong and recognizable brand, Ohio, the heart of it all. I've got my heart of it all pin on here. It is the state's brand, and by using that heart of it all brand, it will help bring greater recognition to the pass and the businesses that are promoted through it. And make no mistake, we have some of the best attractions in the world right here in Ohio. We have the COSI, the Center of Science and Industry, which was just named America's top science museum for the sixth time. We have National Veterans Memorial and Museum, which honors all veterans. The Toledo Museum of Art, which was just named the best museum of art by the USA Today Reader's Choice Awards, Cedar Point, known as the roller coaster capital of the world, the Rock and Roll Hall of Fame, which attracts over 500,000 people a year, and I could go on, many, many more. And we're seeing Ohio's population grow. People are choosing to move here for the high quality of life, and good jobs are being created across the state of Ohio. Connection to our local attractions helps with that quality of life. When you talk to someone in the Cleveland area, what's there to do in Cleveland? and you're probably going to hear them say, we have the Rock and Roll Hall of Fame, right? It's something cool and something proud. When you talk to people in the Columbus area, oftentimes COSI, the Columbus Zoo, and others are mentioned of what there is to do, and you can find that in every single community across the state of Ohio. Marketing Ohio's tourism attractions that contribute to our Ohio quality of life will help Ohio continue to grow. As you heard from Chair Miller, two-thirds, or 67% of recent movers, moved to their new location after visiting it as a leisure traveler. And by helping Ohioans receive this pass for free in the first year, we'll help connect them to those attractions, making them feel even more connected to their community and more likely for those Ohioans, their families, their children, to want to stay in the state of Ohio and work here. We support the creation of the Ohio the Heart of All Pass because it will better connect our visitors and our residents to the great attractions and will bring attention to the high quality of life we have. Ohio. Thank you to Representative Miller for introducing the exciting piece of legislation for Vice Chair Heiner for all of his involvement with it as well. We stand ready to work with you, all of you that are part of this committee, and both the legislation and the creation of the Ohio at the heart of it all pass. Thank you. I'm happy answering any questions. Thank you for your testimony, Matt.
Are there any questions for our witness? Ranking Member Jerrels, welcome. Thank you,
Madam Chair. Thank you, Matt, for being here for this bill. I actually do like this bill a lot. I've shared that with you, Chairwoman. The one thing that I see is an opportunity in this bill, and I want to get your thoughts on it, is there are new attractions that are coming online every day. Sport complexes, new museums. I have a museum that's being built literally up the street, the Poindexter Museum, working alongside Ohio History Connection. Is there a – what I don't know, and so correct me if I'm wrong, Matt, the current system in terms of travel and attraction, is there a website that I can go to to see all the current attractions that exist today? Through the chair to the ranking member, Ohio.org. That is the website that Tourism Ohio runs for the state of Ohio, and they list partners. So they already have partners that get listed for free on there. They've done a very good job of collecting, and now the business itself still has to submit the information. So it won't have all of them, but I'll tell you it has thousands of them. And they're continuing to work to collect that information and list it on that site. So as a follow-up, Chair, so I think one of the things with this new age of, I don't want to use AI, but let's use AI. Um, as we think about this pass, it will be really unique to have the ability to have a geolocator. So if I press, if I'm living in a 43203 or 43215, I should be able to literally see all of the attractions that are near me. Or if I'm in Scioto County or Ashtabula County, I should be able to kind of see it and be like almost a pinpoint. Do you see that in the bill that there an opportunity for us to make sure that whatever we create as promotional materials that is user so that folks actually use these passes as part of their day life Through the chair to the ranking member, I like the way you're thinking. I like that a lot. It's envisioned that this will be some sort of digital type of pass, so using modern technology for it to be able to work and be distributed to those that use it. the bill itself allows Tourism Ohio to make a lot of those decisions, a lot of leeway. And I think that that group will be able to come back to us and show that they've put a lot of thought into it, and hopefully you create a really good digital Ohio the Harvard All Pass. That's all. Thank you.
Thank you for the question. Are there any other questions for Matt? All right, you got off easy. Thank you very much for coming today and your support. I now would like to recognize Melinda Huntley, the Executive Director of the Ohio Travel Association, for proponent testimony. Welcome, Melinda.
Thank you. I'm excited to be here. Chair Miller, Vice Chair Heiner, Ranking Member, Jarrell, and Members of the House Arts, Athletics, and Tourism Committee. Thank you so much for this exciting opportunity to provide proponent testimony regarding the development of the Ohio Heart of It All Path. The Ohio Travel Association so appreciates the intent of this legislation to encourage more Ohioans and our guests to explore our state's absolutely outstanding attractions, restaurants, hotels, main streets, communities, and our experiences. Ohio has an extraordinary tourism product, and policies that inspire additional travel within our state can strengthen local businesses, support jobs, and introduce more people to the places that make Ohio unique. Travel and tourism are essential to Ohio's economy. As you've heard both speakers say already, it produces $57 billion, I'll repeat it a third time, in economic impact. And that spending, though, reaches far beyond the visitor economy itself. When travelers visit an attraction, fuel up, stay overnight, shop locally, or dine in a community restaurant, these dollars circulate through the broader economy and support businesses and workers across the state. A strong travel economy benefits not only attractions, lodging properties, and restaurants, but also finance, real estate, construction, manufacturing, business services, communications, and many other sectors as our tourism businesses purchase goods and services because of the increased business. In communities large and small, visitor spending helps sustain local employers, generates tax revenue, and creates the conditions for continued economic growth. Tourism Ohio plays a vital role in that success, and its work to promote Ohio as a travel destination generates incremental visitation, expands awareness of the state's assets, and creates economic opportunity for businesses and communities. Many Ohio businesses depend on the continued strength and effectiveness of Tourism Ohio's efforts, and it's important that any new program be developed in a way that builds on that success. and supports continued growth and visitation. Our members appreciate the voluntary and flexible nature of this program that already been discussed This is important for Ohio businesses operating in a really competitive marketplace That flexibility will be important for ensuring that the program can be effective for participating businesses while also delivering meaningful value to travelers. I just returned from a marketplace, the four-day marketplace, where we were selling Ohio experiences to wholesale buyers. And I can tell you, the word experiences was used in every single meeting. Visitors want experiences. They want these unique things to see and do. And experiences are really driving destination choice right now as well as what they see once they're in a destination. The Ohio Travel Association supports the goal of increasing visitation and showcasing the very best of Ohio. I appreciated Representative Gerald's comments about identifying all of the different entities, right? Because you're right, they come online all the time, and isn't that a great problem to have? One of the things that makes us very unique, particularly because it's supporting America 250 Ohio, is we've already developed several different thematic trails, and we will be promoting participation in the past to more than 500 museums and attractions around Ohio who could become a part of it. And that's the way we leverage and we work collaboratively together so that both programs prosper. We encourage a thoughtful approach as this program is developed so that it can drive new travel, strengthen Ohio's travel economy, and complement the strong work already being done to market Ohio. We look forward to continuing to work with this committee, with the chair, the vice chair, and with Tourism Ohio to help make this program a resounding success for Ohio, for Ohio businesses, and for the travelers and community it is intended to serve. So thank you, and I'm happy to entertain any questions.
Thank you very much, Melinda. I'm going to ask the first question, if I may. Absolutely. I think you touched on it just a little bit, but I want to give you an opportunity to expand. Why do you believe right now that the time is right for Ohio to launch this statewide tourism pass program?
Oh, Chair Miller, Chair Einer, Ranking Member Terrell. You know, I think it's the timing is right. First of all, we are close. TikTok, right, July 4th, 2026, is just months away. This is a time when heads are already turning towards attractions, in a sense. The work that's being done by America 250 currently and with Tourism Ohio have been really effective. And this provides yet another reason for making Ohio and its attractions part of anyone's itinerary and part of anyone's agenda. I also think the concept, I will go back to the demand for experiential activities, being able to offer something that maybe it's something they do, maybe some of these attractions do this but never really talk about it much, but making that a part of the past is going to attract a segment of the market that is absolutely looking for those different experiences. It amazing how in today economy that the experiences are driving these purchases more than anything else And so this path offers them that gateway to those adventures
Thank you very much. Appreciate that. Are there any other questions? Ranking Member Jerrolds.
Thank you, Chairwoman. Melinda, thank you for coming today. Appreciate you. I guess my question is kind of probably a weird question, but I wanted to unpack this maybe in this committee. In Ohio for residents, in terms of travel, do we have typically a footprint for how far someone typically goes? So if I'm living in Cleveland, is it that I would go maybe to Sandusky or do they normally just stay in clusters of Northeast Ohio? They typically don't travel to central Ohio or southwest Ohio, do we have data that kind of shows the footprint of how people travel in the state versus what we're seeing people come into the state from other states? Chair Miller, Vice Chair Heiner, Representative Drells, yes. So our market, predominantly 300 miles circumference, but we're a big state and we're a broad state. So envision the state of Ohio outline and get a 300-mile circle, start to move that around, right? And you can start to see that, yes, there's a propensity for folks in northwest Ohio, right, to visit certain areas versus in southeast Ohio. And so we do have the data. Ohioans visit Ohio places. They travel within because even a two-and-a-half, three-day trip covers much of that circumference. So, yes, we have the data, and that's why it makes a digital pass so smart, because it can also be used to target the markets and target the messaging to the folks in that area that are most likely to visit another area of the state. So it is very methodical and thought out and strategic as far as how that messaging can be done. It's a great question.
Is there a follow-up?
Yes. You know, the reason I bring this up is because I do have pockets of my district that you don't see a lot of, for example, kids. There are kids up the street who have never been to the State House, and this is a museum. And, you know, one of the things that I'm trying to ensure through this pass is that we are being really diligent about how do we get those students who typically don't have the bandwidth knowledge or understanding of what's around them to really explore and be a part of, you know, this. I think the beauty of Ohio. And so it is something that I'm trying to unpack through this, but I think it's beyond just this bill. It is about how do we really address some of the asset issues that prevent people from touring Ohio in the first place. And so beyond this bill, but it's something I've been thinking about, and I think this bill helps contribute to that. Good question.
And Representative McNally had a question.
Thank you, through the chair. Wondering if you have thought through yet the cost to the department to stand the program up, keep it going year after year, and what maybe you need to sell the cards for in order to do that, if it's something that people would renew every year, or kind of how that would look from a financial perspective.
Chair Miller, Vice Chair Hainer, Representative Drell. I don't represent Tourism Ohio. My organization is the Ohio Travel Association, which is the nonprofit that supports the tourism industry. I can tell you we've had at least two special interest committee meetings at which Tourism Ohio was present, and so we've started to have those discussions, but those decisions haven't been made at the Tourism Ohio office, which is the state office. I apologize.
Oh, no. I could. That's fine. It's common. Do you have a follow-up?
And I can provide some context as well to what you just asked in just a moment.
One quick follow-up then. Have you seen this done in other states then? Do you have other organizations in other states that you kind of work with as well or peers, and they're doing similar things?
Yes, there are some. Not quite like this, though. I will say that this is unique in its approach. You will see some states that may have thematic tours. Kentucky Bourbon Trail, for example, is one similar premise, but not as broad as ours and not as targeted to entire families, which ours has that ability to. If it's digital, it could even be filtered for family-friendly attractions.
Thank you. You're very welcome.
I will, just for the context for the committee, you brought up a very good question, Representative McNally. Currently, for the free pass that we're going to be offering, the goal is to get this moving and passed and signed so it can be done for July 4th, the free pass. But right now, through our operating budget, our support of America 250, the Ohio Commission, they are currently using a software called Brighter. And so we have already paid for that. We are able to add that on, turn that on to make this pass available like this during this time, since we've already invested in that. So in conversations with Tourism Ohio for this free pass, we're looking at being able to collect some data to see some of the behaviors, which what Ranking Member Gerald had mentioned, through gamification points, with having people engage at different participating locations that will kind of provide some data for the state. So when we launch the at-cost program, we definitely would have some data to support what the interest and across the state, what type of activities. My hope would be, if it's the pleasure of the leadership in the future, is that this committee continues, that when it comes down to the operating budget in the future, we're able to provide some additional resources so that they can, Tourism Ohio would be able to provide some additional staffing and be able to provide that support so that it is something long-term for our state and it's a long return on the investment. So just to provide a little bit of context there for that, for Representative McNally. Did anyone else have a question on the committee All right Thank you very much Thank you Wonderful to have you today We have one additional in testimony I would like to recognize Joe Savarese the president and CEO of the Ohio Hotel and Lodging Association for proponent testimony.
Welcome, Joe. Well, thank you, Chair Miller, Vice Chair Heiner, Ranking Member Gerald, members of the committee. We appreciate the opportunity to add our voice in support of House Bill 732 on behalf of our organization, the Ohio Hotel and Lodging Association, and one specific part of the travel economy here in Ohio, the tens of thousands of hotel owners and operators and managers and employees that we represent all across this state in every single county, as well as the hundreds of companies that make brick-and-mortar investments and provide jobs in your communities. And we support efforts to help unleash economic growth, workforce opportunities, the $1.5 billion in wages that our industry pays, and the $12 billion in business activity that hotels provide. Creation of the Ohio Heart of It All Pass is a positive step in promoting travel to Ohio from out-of-state visitors and within Ohio by Ohio residents, and all of that supports our travel economy. This program will create even more attention and focus on the great opportunities and experiences that are to be found all throughout Ohio and, as we've heard, for Ohio's celebration of America's 250th anniversary. That makes the timing all the more urgent. It's important to note that the Ohio Heart of It All Pass will be a voluntary program. It'll be available to the many businesses and any businesses who want to partner with Tourism Ohio to take advantage of this opportunity to create more demand and more customers for their business. Now, will this work? We know from experience that it will. When given opportunities to participate in such programs, businesses in our industry will offer incentives, discounts, premiums, and rewards as part of the experiences and overnight stays that they provide. How do I know that? Most recently, Tourism Ohio found Hotel and Lodging Partners to be, and I quote, quote, enthusiastic and excited, according to that agency, to participate in the holiday promotional campaign, be the host with the most rooms. This type of creative and innovative approach shows that there's appetite to leverage cooperative opportunities and produce more business with private sector involvement in programs that the state can help foster. We commend the sponsor and everybody involved in bringing forth House Bill 732 of precisely the right moment as we get ready to capitalize not only on America 250, but on other exciting things which make Ohio a great destination and are coming our way, including the World Cup. There will be things related to the Olympics that are going to happen right here in Ohio, and so much more. The timing is right, but the timing is urgent to get this done. Anything that we can do now which incentivizes travel and provides consumers savings and premiums will help our travel economy, and that's become even more important within the past couple of weeks as well, and it will continue to be this travel season. So thank you for your time and consideration. We are enthusiastic in our support, and we look forward to working with all of you
moving forward. Thank you so much for your testimony, Joe. Are there any questions for the witness? Excellent Thank you so much I love that Be the host with the most rooms I think that was a wonderful slogan and campaign for the holidays for families Excellent I also want to draw the attention to the committee members Although we do not have any additional in-person testimonies, we have two that have been submitted for the written record. We have the Ohio Marine Trades Association, Michelle Burke. The president has provided a written testimony as well as Tina Ratcliffe with the Montgomery County Records Center and Archives also provided testimony as well. So please make sure you take time to read those. Is there anybody else here today that would like to testify for House Bill 723? Okay, very good. That concludes the first hearing for House Bill 723. At this time, I'd like to extend a point of personal privilege to Representative Thomas.
Thank you, Chair. Just want to recognize we don't get too many constituents from the 65th down here in Columbus, but we have two in the audience seeing what a committee is like, Abby and Kay Cole, who also happen to be the younger sisters of my aide, Levi. So thank you so much for being here. Welcome to committee.
All right, committee members, we're going to go back to business briefly. I'd like to ask you all to please refresh your tablets, your iPads, and the minutes from the February 24th meeting should be present. You should be able to view that. Is everyone able to see that? Okay. Now we would like to see are there any objections to the minutes? Okay, excellent. Without any objection, the minutes are approved, so we can finish that item of business. All right. Next, we are excited to bring forward House Bill 697 for its second hearing, and I'd like to recognize Jay Chapman, the president of Woof Boom Radio, for proponent testimony.
Welcome, Jay. Good afternoon. Thank you, Chairperson Miller, and through the chair, the members of this committee. We are in full support of this bill. We wholeheartedly are behind it. it fixes a long-time obstacle to a lot of the things that we do as broadcasters. As I was introduced, yes, I'm Jay Chapman. I'm a second-generation broadcaster. And one of the things that is important to me as a broadcaster is making sure that we can tell stories in the communities where we operate. In Ohio, we have five stations, in Lima and Delphus, and we're very much a part of those communities. And we do a lot of little things along the way. We do things like covering a town council meeting. We play songs. None of these things we charge for. We do other things on some of our other radio stations in Lima. Over the last 20 years or so, we've raised roughly a million dollars for a children's hospital. We do all of this because broadcasters are called to serve the public. It's one of the most important things that we do. And things have changed over the years, and specifically, as I mentioned a moment ago, this bill writes something that has been a long-time obstacle to broadcasters. Because some of the exclusive contracts that have been put in place, broadcasters can broadcast a game, but they can't stream the game under certain conditions. When the state tournament takes place the arrangement that in place between our state athletic association and a large cable organization restricts access for broadcasters to be able to stream that game And so what happens a lot of times is people in a community who want to see the game, they can't because that game may not be televised in a particular area. So radio being the only connection, we're a connection to the people that want to follow the game. they may not be able to drive across the state. Oftentimes, games, because of scheduling conflicts, might be during a weekday. It could be during a workday. And so people don't have the opportunity to see the game, the team, or the athletes that they've been following all season. A minute ago, I mentioned a little bit about radio being free, and that's the same way when we do stream games. Our sports don't sit behind a paywall. We're not like a lot of the other services out there. The things we do are very much to connect our community back to what's really important. In Delphus a couple of years ago, we have Delphus St. John's and Delphus Jefferson. The community came together to build an athletic field, and it was well into the six figures. And with that, it was a large project for a town of 7,000 people. But they were able to pull it off and there was one radio station, our station, that stood behind and publicized it throughout the year leading up to it. I don't say this in a way to assume credit. It's very much important how we operate because if we raise up the things in the community, including high school athletics, the community has a sense of pride and achievement and it's important how we operate. There are contracts that are exclusive, and it's not just with the State Athletic Association or the cable company that they might engage. Sometimes games get assigned out to other parties. These parties may have rights for a game when they're assigned to them, and they may be an out-of-state concern. And if they don't pick it up, nobody sees the game. But if they do assign it to somebody, these contracts are very restrictive. The content is not owned by the teams or the schools. And so these are all things that this bill has an opportunity to address and make right. So I thoroughly appreciate the opportunity to talk in front of you in terms of a piece of legislation that is very good and well thought out. and again I thank you for the time for this important issue and welcome any questions.
Thank you for your testimony Jay and for all of your experience too. We appreciate you coming.
Are there any questions for the witness? Representative Larray. Thank you Chairwoman. I've got a couple questions if that's going to be all right. I assume you're aware that the Ohio High School Athletic Association is not a government agency but rather it's a private, non-for-profit?
Through the chair to the member, that's my understanding.
And as a business owner, I'm sure you wouldn't want the government telling you what contracts you could or could not enter into. We'll make an answer to that. But following that line of thinking, obviously as a nonprofit, and the fact that they're not receiving any tax revenues from the government, they're limited on their funding sources. Aside from ticket sales, I would assume that broadcasting agreements or contracts are probably one of those ways that they fund their organization. So I just want your thoughts on that.
Through the chair to the member, I can't make assumptions because I don't know their model and how they're financed. I do know when we stream a game, it is free. That is our business model. Our company's vision is we use our voice to build and connect our community. So we don't have anything that's a paywall. We're not charging people for our streams.
And that's a business decision?
Through the chair to the member, yes, that's a business decision.
Thank you, Chair.
Thank you. Are there any other questions for the witness? All right. Thank you very much, Jay. Appreciate you coming today. Thank you. Now I'd like to recognize Joel Lasigo, the president of AVC Communications for Proponent Testimony.
Welcome, Joel. Thank you, Chair Miller, Vice Chair Heiner, Ranking Member Gerald's, and members of the House Arts, Athletics, and Tourism Committee. Thank you for the opportunity to testify today and for your service to the state of Ohio. My name is Joel Lasigo. I'm the president of AVC Communications. radio stations based in Cambridge, Ohio. I'm also a member of the board of directors of the Ohio Association of Broadcasters. I've been broadcasting since I was 18 years old, and one of the stations I own has been broadcasting high school sports since 1947. Local radio is more than entertainment. It's a public service. As an FCC-licensed broadcaster, we are mandated to serve the public interest. That means we exist to inform, connect, and support our local communities. We are accountable to the people who live there because we are part of those communities. On a Friday night in the fall or a Tuesday night in January, our broadcasts allow every family member, friend, or high school sports fan across Ohio to tune in and celebrate student athletes for free. Our games can be heard or viewed anywhere in the world on any device at no cost. That includes military families stationed overseas, parents working on the second shift, or relatives who live hours away. We proudly cover both boys' and girls' sports, and we cover sports that larger outlets tend to overlook. Besides football and boys' basketball, we cover girls' basketball, volleyball, soccer, softball, and baseball. Girls' sports coverage and coverage of less prominent sports is subsidized by our revenue from high school football and boys' basketball. We also live-streamed six school graduations last year, not just because the FCC mandates us to. It's because we serve our communities. and we want to serve them and the student athletes deserve to have their stories told. Local content is the bedrock of our business. We also work directly with schools and students. Through partnerships with Mideast Career and Technology Centers, where I serve on two advisory boards, students gain hands-on experience in broadcasting, production, and journalism during our live games. We promote school plays highlight fundraisers provide advertising support to help inform voters about school levies and much much more We do this because we believe in strengthening our communities and our schools However, there has been a troubling trend in high school sports over the past 10 years that's directly affected me. During the regular season, local broadcasters like us provide consistent free coverage to our communities. But when the postseason arrives, and unknown to the communities we serve and the schools we serve, OHSAA's exclusive agreements evict hometown broadcasters in favor of outside corporations. Local stations are either barred or forced into tape delays, while corporations often lock the games behind a paywall or force a subscription. This system sidelines local broadcasters that serve as the backbone of the community and free sports coverage all year long. Just last month, we were unable to broadcast the OVAC Boys Basketball Championship Game, won by our hometown school, and it was the first time they'd played in that championship game in a long time. Because the athletic conference had granted exclusive rights to a company outside of our area, after covering the team all season, building relationships with players and families, and investing in equipment and personnel, we were blocked. Our listeners were confused as to why we weren't allowed to broadcast the game. Our advertisers, small family-owned businesses supporting their kids and schools, lost value. And our community lost the familiar voices that have told the team's story all year long. The most important game of the season for our hometown was missing from our airwaves and our streams. I believe fans, taxpayers who fund and support public schools and their students in many ways shouldn't have to pay more to large companies outside their communities or even outside the state just to watch their teams play in their biggest games. House Bill 697 offers a balanced solution. It does not eliminate larger networks or void existing contracts. contracts. It simply ensures that schools and its local broadcasters cannot be prohibited from covering postseason games in which that school is participating. This bill strengthens community pride, preserves connection between teams and the voices that have followed them all season, and continues to allow broader exposure through larger partnerships. It protects free access for families, supports small businesses, and ensures Ohio communities remain connected to their schools. I respectfully ask for your support of House Bill 697, and I would be happy to answer any questions. Thank you again for your time and consideration.
Thank you for your testimony, Joel, and I appreciate sharing some of those personal stories as well to help us better understand. Are there any questions for the witness? Representative Swearingen.
Thank you, Chairman, and thank you for your testimony today. Trying to understand the radio side of this, are you saying that the radio broadcasters are prohibited from covering high school playoff athletics?
Through the chair to the representative, if I understand your question correctly, a radio station can be blocked from tournament games currently.
Both radio and video or streaming broadcasts.
Yes.
Yes, follow-up? Is that standard practice for the radio broadcasters to be blocked in the playoffs?
Through the chair to the representative, sadly, yes. Just this past football season we actually fed a broadcast from one of our stations to a station over in the St Clairsville area because the school and the conference did not allow them to broadcast the game And so they used our broadcast for their hometown. That's just one example.
Last question.
Yes.
So then that would leave people to essentially purchase the streaming option? At that point?
Through the chair to the representative. In that particular instance, there was a free streaming option from us, so they were able to watch and or listen to the game through our stream or through their local radio station because of the cooperation between the two broadcasters.
Just a quick clarifying question. So what I'm asking is, in the instance where my understanding was radio was not being prohibited, was my understanding, but maybe it is, My question is, in the instance where radio and television services are not permitted at the game, consumers can still go and purchase a streaming option from the Ohio High School Athletic Association for that game.
Through the chair to the representative, the rules are such that the contracts that we're talking about do not necessarily prevent radio from broadcasting, for example, the state championships. However, prior to that, because of the facility the state championships are usually held in, they have the ability to serve multiple broadcasters. That's not the case in the entire tournament structure. So there's many cases, even in regular season, like I already said, where the broadcasters are prevented from doing radio, including video, obviously, but they're prevented from doing radio simply because of maybe facilities or the athletic director is not able to accommodate something. I'm sorry, what was the second part of your question?
That was pretty much it. Okay.
Representative McNally.
Thank you, through the chair. I know that this issue was taken up by OHSAA, right? They voted to allow these contracts to exist, I assume. because they're an independent organization with a board, et cetera, et cetera. And it seems like it's made up of schools, right? The schools that are members of it are the ones who get to vote. The principals get a vote on things that they develop. When, I guess, have you guys as broadcasters talked to your local, taken this to the local principals, the local school boards, talked with OHSA? Like, that seems to be the funnel by which this kind of lives. Have those conversations taken place?
Through the chair to the representative, I can partially, I think, answer your question. Yes, that has been done over time in different ways. For this particular proceeding, we actually submitted into evidence letters of support for this bill from athletic directors and principals and other representatives of schools in the OHSAA.
Any other questions? Okay, any other questions for the witness?
Okay, Vice Chair Heiner. Thanks for being here today Joel and providing your testimony If you have an instance where you got multiple outlets covering a game how do you deal with space issues in a press box?
Through the chairman to the representative, that's an excellent question. I'm in what's considered a small market, small town, Cambridge, Guernsey County, not real big, and most of the areas and schools that we cover have very small facilities. East Muskingum Schools, for example, their football stadium has one press box that can accommodate about six people. So there's not much left for press or broadcasting games, whether it's radio or TV. In those situations, we work with the schools and the other broadcasters. In John Glenn's particular case, we know that's set up, and we work outside of the press box. They accommodate us with seating and what we need that they can provide, and we provide everything else. If it's multiple broadcasters, like I said before, on radio, we do this with video a lot. We share single camera or multiple camera feeds, so we use each other's resources to maintain a smaller footprint and still provide access to all the communities. So we work with other broadcasters in our area to share the space, to share the technology, the pictures, the broadcast to other broadcasters so their communities get that.
All right. Any other questions for the witness? All right. Thank you very much, Joel, for your testimony.
And now I'd like to recognize Robert Meise, the president and general manager of Mid-State Media Group for Proponent Testimony.
Welcome, Rob.
Welcome.
Chairwoman, Meise Chair, ranking members, and members of this committee, thank you for giving me the opportunity to come today and show our support for House Bill 697 and how it helps ensure local radio and television stations like ours continue to help serve our local in Ohio. Our programming is available on the radio, cable, satellite, over the air, television, OTT, streaming on about every device that there is out there. Our high school sports coverage is provided completely free to all of our viewers and listeners. Since 1961, we've been locally owned and operated, and we hyper-serve our community. Every single one of our staff members lives in Mansfield or north central Ohio. Their families work and live in our community, and we are basically what is considered hometown media. We also recognized our facility is recognized as one of the largest high school sports streamers per capita in the entire country. We broadcast over 650 high school football, basketball, boys and girls soccer, volleyball. We've even done bowling through our viewers in north central Ohio. These broadcasts, again, are all completely free for anyone to watch or listen on our platforms. Schools, the local schools always tell us how our broadcasts help reunite the communities, the alumni, the parents who can't make it, the grandparents, the elderly who can't make it to football stadiums in adverse weather conditions in the fall that we experience quite frequently in north central Ohio. As broadcasters, under section 309 of the Communications Act of 1939, The FCC requires radio and television stations to operate in the public interest, convenience, or necessity. We were granted a license from the Federal Communications Commission to serve our communities, and high school sports is serving our communities. Local student-athletes, as they advance through the seasons into the tournament play, large corporate media agreements are preventing us from continuing to follow them as they advanced up some to state. In many cases, these broadcasts prohibit us from carrying any of the games, even delayed, while the games instead are placed behind paywalls on national streaming services. As a result, family, grandparents, and community members lose access to free coverage from their hometown media outlets. We have many examples for this happening all the time. Some of it just happened today and this week. Last week on March 3rd, we were covering two local schools, Clear Fork and Galleon, in north central Ohio competing in a district semifinals. Throughout the season, we streamed every single Galleon High School home event, many events from Clear Fork, and also carried many of those events on television live. As requested we contacted the hosting school for permission to broadcast these games and on March 2nd we were approved to carry the games And then we began to promote the fact that we would be carrying the games Then the day of the game, on March 3rd, we were notified that NHFS had decided to pick up the game and put it behind a paywall, and we were blocked from streaming the game. And television was blocked from broadcasting the game. So the game was not on television by anyone and moved to a paywall system by a company that's out of, not in Ohio. You know, as we promote these games, it's a very complex issue of picking the games, deciding what games we're able to do, getting approval to do the games. We then have to promote the fact and let the community know that we are carrying these games. So we update cable guides, we run commercials on radio, television, things like that, all to have it basically ripped out from us the day of the game. Our viewers then tune in to watch the games, and of course we then don't have them. As a result, the citizens who have already paid tax dollars to support these hosting schools and who have already have services like cable TV, DirecTV, Dish, can no longer access the games. The only way to watch it again is through a national streaming channel, which is limited to the people that it will reach and it paywalled How does this serve the local community and more importantly how does this allow broadcasters like ours to fulfill our federal obligation of serving our communities We are prohibited from continuing to do our obligation House Bill 697 helps address that and restore some balance so that local broadcasters are not unfairly blocked from continuing the coverage and free access to the community events that help serve our community
We thank you for your support for the bill, and if you have any questions, I'll be glad to answer. Thank you for your testimony, Rob, and thank you for the service you offer North Central Ohioans. Appreciate that very much. Are there any questions to the witness?
Question?
Ranking.
Oh, sorry. It's getting late, isn't it? Ah, and it's warm. And it's warm. I'm so sorry. Ranking members over there. Vice Chair Heiner, my apologies. Thanks for being here today, Rob. I appreciate your testimony. When these teams travel on the road, how do you cover those games?
So we have a core group of schools in our coverage area that we follow all regular season, and as they advance, we cover as many of them as possible. So depending who wins and where the games are hosted all of these games are hosted at taxpayer facilities While what we just say is a nonprofit, they are hosting their events at a taxpayer-funded facility. We then followed the procedures of contacting the athletic director of that hosting school and asked for permission, which is what we did last week, to then have it changed on us five days later.
Did that answer?
Yes.
Yeah. Thank you. Do you have a follow-up, Vice Chair? No. Okay.
Anyone else have a question for Rob? See, you did so well. Thank you very much for your testimony, Rob. Great to have you today. All right, committee members, There is an impressive number of written testimonies on your tablets.
16.
I counted them multiple times.
Well done, Vice Chair, for getting all those testimonies.
So please make sure you take the time to review those from local schools all across our state. So 16 written testimonies in proponent of House Bill 697. This concludes the second hearing for House Bill 697. in conclusion seeing no other business this concludes the arts athletics and tourism committee we are adjourned